Yes, you read that right. My testicles apparently didn’t show up for this post. Perhaps the snowstorm scarred them away, but regardless, today I watched a marathon of Tabatha. She’s this slender, brash Simon Cowell wannabe who takes over failing hair salons and turns them around in a week – and it’s a great crash course in business.  It’s a consulting biz and I highly recommend checking it out. Here are the ABCD’s of Tabatha.

Aesthetics Count
Your clients notice when your office is dirty (or website for that matter), and what they view should be pleasing to the eye.  It’s really incredible what good design can do, and Tabatha goes in and guts their salons for better version.

Be Professional
Personality is great, but if you aren’t professional, then your clients won’t respect you and you certainly won’t be able to charge premiums for your service. So far I’ve seen Tabatha demolish people who start arguments with coworkers or yell across the salon, wear unbecoming clothing, or treat their clients with disrespect.

Customer Service, Customer Service and, oh yeah, Customer Service
Get out of the backroom and start talking to your clients.  Welcome them, make them feel comfortable, entertain them, and understand them.

Don’t Suck
There’s no excuse for you to do something you suck at. If you offer a shoddy service, you deserve to fail, or in Tabatha’s case, be fired.